Devdutt Pattanaik has written extensively on the relevance of mythology in modern time over past 20 years. Some of his books include Jaya, Sita, Business Sutra, My Gita, Girl who Chose and Boys who Fought. Formally trained in medicine, Pattanaik worked in the pharma industry for 15 years. Currently,he consults corporations on leadership and governance as well as television channels on mythological serials. His TV shows include Business Sutra on CNBC-TV18 and Devlok on Epic TV.